Dotdotdash is a media design and live event production company who we worked with at ComplexCon in Long Beach. Dotdotdash’s clients were Complex, And1 and KIWI. Our team installed an LED cube that was rigged above the convention floor. The cube was used to show the agenda, as well as a live feed of breakout sessions so attendees walking around the exhibit could multitask and not be worried about missing anything. DotDotDash also brought us in for And1’s traveling basketball exhibition. The highlight of our lighting package for And1 was 8 MAC Vipers and content was displayed on a circular LED marquee, both added to the high energy atmosphere of the activation. On our 20’ x 10’ LED wall, squares of content were mapped into corresponding reveals in the wooden facade to add movement to KIWI’s booth! We selected our 2.6mm LED panels or perfect up-close viewing, and the ever-changing content meant that there was never a dull moment! Our successful collaboration with DotDotdash meant that all three brands were effectively activated.